The 14th (Shijiazhuang Gaocheng Branch) New Year's Goods Festival and the 9th Jingji Yanzhao Folk Temple Festival of "China's Year in Gongli Street" in 2024 have grandly kicked off!

In order to meet the shopping needs of consumers during festivals, create a strong Chinese New Year sentiment, and promote the accelerated recovery of the consumer market, the 14th (Shijiazhuang Gaocheng Branch) New Year's Goods Festival and the 9th Jingji Yanzhao Folk Temple of Zhonglian Wanyang (Group) Gongcheng Yinxiang Gongli Street were grandly opened on January 29, 2024 (December 19). The Spring Festival Goods Festival and Folk Temple Fair, which lasted for over a month, were supported by the Shijiazhuang Municipal Bureau of Commerce, organized by the Hebei Cultural Exchange Association, Hebei Folk Culture Association, Shijiazhuang Commercial Federation, Gaocheng District Development and Reform Bureau, and Gaocheng District Culture, Radio, Television, Sports, and Tourism Bureau, and hosted by Shijiazhuang Wangyang Real Estate Development Co., Ltd.

Chen Quanzhou, President of Hebei Cultural Exchange Association, Wang Jianshe, President of Hebei Folk Culture Association, Wen Hongyi, Vice President of Hebei Cultural Exchange Association, Hu Haixia, Vice President of Hebei Folk Culture Association, Xie Jiaorui, Standing Committee Member and Propaganda Minister of Gaocheng District Committee, Shijiazhuang City, Liu Yulian, Deputy District Mayor of Gaocheng District Government, Shijiazhuang City, Zhang Guanghong, Vice Chairman of Gaocheng District Political Consultative Conference, Zhang Hongbo, Director of Development and Reform Bureau of Gaocheng District, Shijiazhuang City, Party Secretary of Culture, Radio, Television, Sports and Tourism Bureau of Gaocheng District, Shijiazhuang City, Shi Yanwei, Executive President of Zhonglian Wanyang (Group), and Executive Director of Shijiazhuang Wangyang Real Estate Development Co., Ltd. Director Su Anshan, General Manager of Shijiazhuang Wangyang Real Estate Development Co., Ltd. Lin Guantao and other leaders attended the launch ceremony. At the same time, leaders from various directly affiliated departments in Gaocheng District, township secretaries in Gaocheng District, as well as mainstream media such as Hebei News Network, Great Wall Network, Heqing Network, Yanzhao Urban Daily, Jiyun News Client, Jishi News Client, and Gaocheng Integrated Media, attended the opening ceremony.

Opening dance performance of "Fish Leaping Over Dragon Gate" program

Speech by Lin Guantao, General Manager of Shijiazhuang Wangyang Real Estate Development Co., Ltd

In the speech given by Lin Guantao, the General Manager of Shijiazhuang Wangyang Real Estate Development Co., Ltd., said that with the unique palace culture and related industrial resources of Gaocheng, Shijiazhuang Wangyang Real Estate Development Co., Ltd. has integrated commerce, cultural tourism, and industry to create Gongli Street - a distinctive commercial district with the impression of Gaocheng. As the organizer of the second "China Year of Gongli Street" event, we have established a dedicated event organizing committee to comprehensively and meticulously plan the layout of the event site. Under the care and guidance of leaders at all levels of departments in Gaocheng District, we strive to ensure safety, business order, and product quality, and take effective measures to effectively ensure the normal operation of the event. Taking this opportunity, I also extend an invitation to the elders and villagers of Gaocheng to come to Gongli Street for the Chinese New Year.

 Speech by Chen Quanzhou, President of Hebei Cultural Exchange Association

Chen Quanzhou, President of Hebei Cultural Exchange Association, stated in his speech that since 2016, the Jingji Yanzhao Folk Temple Fair has been successfully held for eight sessions, becoming one of the most participated and influential cultural activities in Shijiazhuang during the Spring Festival in recent years. It has received high praise from all sectors of society and the general public. The Jingji Yanzhao Folk Temple Fair will strive to restore festive customs that are in line with the times, national regulations, and cultural development laws with rich content and diverse forms, and strive to increase the annual flavor of the provincial capital, enhance the atmosphere and flavor of the 2024 New Year in "Da Mei Gao Cheng", and enable the general public to have a joyful, peaceful, safe, and happy Spring Festival.

Speech by Liu Yulan, Deputy District Mayor of Gaocheng District Government, Shijiazhuang City

Liu Yulan, Deputy District Mayor of Gaocheng District Government in Shijiazhuang City, stated in his speech that as the Spring Festival of the Dragon Year approaches in 2024, in order to fully implement the spirit of the 20th National Congress of the Communist Party of China, in accordance with the overall deployment of the Municipal Party Committee and Government to expand domestic demand and promote steady consumption growth, combined with the characteristics of traditional Chinese culture and festive consumption, we will widely organize brand enterprises and products, participate in New Year shopping festival activities, and vigorously stimulate the consumption vitality of residents, Triggering a consumption frenzy throughout the city. Today, we are hosting the 14th National (Shijiazhuang Gaocheng Branch) New Year's Goods Festival and the launch ceremony of the 9th Jingji Yanzhao Folk Temple Fair in 2024. We extend our holiday greetings and warm welcome to all the citizens present!

In the past year of 2023, we held multiple events at Wangyang Commercial Plaza, each of which was very successful and produced good economic and social benefits. This event covers two major sections: the pre holiday New Year's goods collection and the post holiday Spring Festival temple fair. We strive to provide citizens with a new choice and destination for doing New Year's goods and trendy entertainment during the Spring Festival period. Not only can it effectively activate the city's popularity and commercial atmosphere, fully unleash the consumption potential of Gaocheng, and continuously create a group of high-end business models with unique characteristics of Gaocheng, allowing more citizens to experience the profound historical and cultural heritage of Gaocheng.

Xie Jiaorui, member of the Standing Committee of the Gaocheng District Committee and Minister of Propaganda, 

announced the grand opening of the 14th (Shijiazhuang Gaocheng Branch) New Year's Goods Festival and the 9th Jingji Yanzhao Folk Temple Fair in 2024, 

known as the "China Year of Gongli Street"!

The opening ceremony was lively and extraordinary, with a variety of intangible cultural heritage performances, as well as a variety of New Year goods, lanterns, antique calligraphy and paintings, flavored snacks, and amusement facilities, making many citizens linger and forget to leave.

The "Chinese New Year in Gongli Street" event will take place from January 29, 2024 (19th of the twelfth lunar month) to February 24, 2024 (15th of the first lunar month). The overall event will be divided into two parts: a large-scale festival in the twelfth lunar month, a temple fair in the first lunar month, and a New Year's goods exhibition and sales as the main focus. In the first lunar month, a temple fair will be held based on the local intangible cultural heritage activities of Gaocheng, and twelve highlights of the event will be launched:

The grand opening and lighting ceremony on the 19th day of the twelfth lunar month;

From the 19th to the 22nd of the twelfth lunar month, there are two performances every night, 

dreaming of the millennium old intangible cultural heritage and forging iron flowers;
Dragon Lantern Celebrating the New Year · 21 meter Theme Giant Dragon Lantern Illuminates,
A hundred meter lantern canopy, illuminating the night sky of the Year of the Dragon,
On the 23rd day of the twelfth lunar month, the spring breeze brings warmth and blessings to thousands of families. 

Famous calligraphers send spring couplets;
December 27th Spring Festival Concert;
Folk characteristic performances from the third to fifth day of the first lunar month,
Five Wealth Gods - Celebrating the New Year; Wang Mansion's Marriage Recruitment - Congratulations on the New Year;
War Drum Struggle for Spring - Dragon Teng Palace City;
International cuisine, the most soothing to the hearts of ordinary people, playing games, taking you back to your childlike innocence;
Welcoming Spring Windmill Corridor, bringing your loved one to blow the spring breeze;
No need for Harbin, Gongli Street enjoys unique folk performances such as a 3000 square meter large-scale snow amusement park